information security for the masses

Unlocking Devices

Consumers should use a 4-6 word DiceWare passphrase to unlock their phones, tablets, and desktop computers. This strong passphrase should be memorized or written down and securely stored. DiceWare is considered a rock-solid technology, but hasn’t yet found popular acceptance. Loistava doesn't make technology. Loistava makes technology popular. Our next product is an updated, physical, modern version of DiceWare designed for wide distribution. 

Logging In To Online Accounts

The era of memorizing passwords in bulk to log in to online accounts is over. We are now squarely in the era of the Password Manager, an elegant and amazingly effective solution. Consumers should use a Password Manager, either built-in to their browser or a standalone application. Password Managers create long, truly complex passwords composed of random characters that look like r8:W3=7uU0VpcS; impossible to remember but — that's the point. Consumers should use a DiceWare passphrase as their master password for their Password Manager. Correctly using a Password Manager means ordinary consumers are:

• Free from the chore of thinking up passwords.
• Free from the burden of memorizing passwords.
• Free from the worry of forgetting passwords.
• Free from the bother of typing passwords.
• Free from the hassle of frequently resetting passwords. 

Using a Password Manager also massively shortens the length of the interruption in the consumer’s “flow” as they use a website.

By locking their devices when they walk away from them, and correctly using a Password Manager, consumers don't even have to know what their passwords are. Ordinary users can eliminate 95% of the pain of passwords. Right Now. Today. Not sometime in the future. This is our current reality. 

Multi Factor Authentication (MFA)

Consumers should enable MFA on every online account which offers it. MFA isn’t perfect, especially “legacy MFA” systems which use SMS text messages to deliver security codes to consumers. But even “legacy MFA” is better than none at all, and consumers are familiar with it. MFA which uses physical security keys is the best solution currently available. 

People Using Passwords With Computers began at scale in 1961. Within weeks the policy change at MIT (Massachusetts Institute of Technology) went sideways, with users writing their passwords on small pieces of paper and leaving them at their workstations, or sharing passwords with their coworkers. Within 18 months the entire list of passwords was compromised. Over the decades since then, the very highest-level thinking about passwords has changed radically. People Using Passwords With Computers has been replaced with Computers Using Passwords With Computers, While A Human Looks On. 

Anthony Collette is a Senior Consent Form Editor at the largest Institutional Review Board (IRB) in the United States. This regulatory agency has reviewed over 1,000 COVID-19 research studies, conducted at more than 12,000 locations. Mr. Collette analyzes complex medical documents, synthesizes the central concepts, and translates technical jargon into relatable language directed to the non-technical research participant. These skills transfer perfectly to the task of analyzing and understanding the conflicting and often outdated advice given about passwords, stripping away what’s unnecessary, and getting down to the actionable core of the issues. https://www.linkedin.com/in/tonycollette/ 

Trever Garrison has 20+ years of experience sourcing, designing and developing exclusive consumer products for national retailers Dillards, JCPenney, Chico’s, Nordstrom, and Sur La Table. Often these private-label brands and products generated more revenue and exceeded goals and expectations of national and designer-branded product. Currently Trever serves as a Merchandise Development Manager at Pokémon Center. https://www.linkedin.com/in/trever-garrison-69361112/