Loistava’s Origin Story
Born in Bellevue, WA, a bustling high-tech suburb right outside of Seattle, we founded Loistava Information Security with a simple vision – to make cybersecurity accessible to everyone. Loistava, a Finnish word meaning ‘brilliant’ or ‘shiny’, represents our commitment to illuminating the often-dark domain of information security.
We believe in the power of the physical, designing products that turn the abstract concepts of cybersecurity into tactile experiences. Our mission is to bridge the gap between complex cybersecurity advice and the everyday individuals and small businesses who need it the most.
Meet The Team
Anthony Collette
Anthony Collette explains medical research risk to the public as a Consent Form Editor at Advarra IRB, the largest Institutional Review Board in the U.S., which reviewed over 1,000 COVID-19 research studies. Previous professional experience includes extensive work in legal publishing, franchising for the real estate industry, and franchise concept development for adult education.
While at Advarra, Anthony witnessed one of his co-workers getting hacked four times in one year. This was a truly agonizing experience for his coworker, and a wake-up call to spread cybersecurity messages more persuasively to a much wider audience.
Anthony founded Loistava Information Security to develop cybersecurity consumer products to help non-technical users understand cyber concepts more quickly. Loistava also conducts research and development in the area of historical methods to secure the content of messaging, and their usefulness today.
You’ll find Anthony and his partner enjoying a walkable downtown lifestyle in Bellevue, WA with their dog, Lola.
Trever Garrison
Trever has 20+ years of experience sourcing, designing and developing exclusive consumer products for national retailers Dillards, JCPenney, Chico’s, Nordstrom, and Sur La Table. Often these private-label brands and products generated more revenue and exceeded goals and expectations of national and designer-branded product. Currently Trever serves as a Senior Merchandise Development Manager at Pokémon Center, designing and developing consumer products for Pokémon fans.
The Modern Password
Digital threats like data breaches and identity theft have grown alongside the benefits of the Internet.
A significant cause? Repeated use of the same passwords across different accounts. To counteract this, we made this animated explainer video, The Modern Password.
Our goal with the video is to give people the latest and most up-to-date information about how to make and use modern passwords that will help keep them safer online.
This award-winning animated video was our effort to make cybersecurity advice engaging and approachable. Since then, we’ve developed physical products like CASTALOT® Dice and GhentWare™ — turning abstract cybersecurity concepts into tangible tools.
Our goal? Cybersecurity best practices in every home, every school, and every business. Let’s create a safer digital world together.