If The World’s Strongest Password™

Is available absolutely free . . .

Why make physical cybersecurity products?

(Part 2 of 2)

The use of physical teaching tools is so “everywhere,” it’s easy to overlook.

Think back to your school days, when you encountered topics and concepts for the first time.

In geography class, learning about continents, countries, mountain ranges — your instructor likely provided a globe and some maps.

Your geology instructor might have provided mineral samples, geodes or exotic fossils of trilobites, dinosaur parts, or petrified wood.

In your biology class, digging into the mysteries of life, you probably had the chance to explore a DNA model.

In learning environments, students gain knowledge not only by hearing a lecture or reading. They achieve a more complete comprehension of ideas through the use of physical tools and tactile, hands-on experiences.

It’s one thing to hear a teacher say “the DNA molecule is composed of a double helix.”

But it’s quite another experience to pick up a DNA model, and study it from different angles. Holding it in your hand, up close, you instantly understand that two strands of DNA gracefully dance around each other, and one of the mysteries of life is far more clear to you.

Are these physical models of reality — globes, maps and DNA models — perfect representations of reality? Maybe not perfect, but they *are* incredibly helpful.

How Does This Apply to Cybersecurity? Information security is vitally important. And the information security industry provides fantastic advice.

But there’s been some difficulty finding a bridge which connects that great advice and the non-technical consumers and small business people who need it.

We think the missing element in this entire dynamic is — physicality. Something people can actually hold in their hands — a physical product that can grab, focus and hold the non-technical consumer’s attention long enough for them to grasp cybersecurity concepts.

Imagine giving an information security workshop, where participants are engaged with physical products that move, are colorful, create sound, something they instantly understand — new products that are familiar, with a twist.

This kinetic experience with a physical product will naturally create conversation and questions like “You don’t expect me to memorize this, do you?” or “Why is this style of password so strong?”

The use of physical products to help teach cybersecurity concepts is definitely new. In the past we’ve relied almost exclusively on giving advice. At Loistava, we think it’s time to add another dimension — colorful, engaging, physical products — all designed to act as a catalyst, speeding up the adoption of cybersecurity best practices.

CASTALOT® Dice is a registered trademark of Loistava, LLC

The World’s Strongest Password™ is a trademark of Loistava, LLC

— Anthony Collette

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